Imagination
Manifesto of the Future
The present forecast aims to shift expectations for AI in global markets and accelerate investment into AI-resilient creative sectors. It appears before the broader market recognizes the opportunity, giving early readers an informational advantage and Bozzino Capital lead role.
INDEX
1. State of the World
2. Future State
3. Principles
State of the World
The 3rd millennium or Common Era is the current millennium spanning the years 2001 to 3000. Ongoing futures studies seek to understand what will likely continue and what could plausibly change in this period and beyond. The rise of a global economy and Third World consumerism marked the beginning of the 21st century that will end on 31 December 2100.
We are leaving behind the 20th century, an era characterised by massification, ideological totalism, unprecedented speed that historiography should define as The Age of Velocity with particular reference to the dizzying rate at which life transformed within a single human lifespan (going from horse-drawn carriages to moon landings in under 70 years). Living at the dawn of the 21st century is a rare and powerful opportunity to shape our future.
Over the past two decades, global markets have experienced unparalleled upheavals. The early 2000s were marked by the dot-com bubble burst and subsequent recovery. The 2008 financial crisis exposed systemic fragilities causing widespread losses and regulatory overhaul. Quantitative easing has become the norm in developed economies, fuelling asset bubbles and low interest rates. The rise of China and emerging markets shifted economic power centers. Technology stocks soared driven by the internet boom, followed by a sharp correction in 2000 and again in 2021.
Cryptocurrencies and blockchain technology gained prominence for financial decentralization and autonomy, propelled by the idea of individual sovereignty and clear dissatisfaction with monetary policies, leading to a speculative frenzy and regulatory scrutiny.
Real estate and infrastructure have converged into a unified opportunity, bringing governments and businesses together under increasing popularity of Public-Private Partnerships (PPPs).
Capital markets remain unremarkably stable with a few dominant players controlling a significant share that make the whole ensemble look fantastic.
Private equity and venture capital grew exponentially, with record levels of dry powder, while increasing barriers to entry.
Complex fund structures, regulatory cost and asymmetric GP-LP interests created adverse business conditions, causing asset underperformance and difficulties in exit: the proliferation of “zombie funds”.
SPACs and ETFs emerged as alternative listing vehicles, gaining popularity until regulatory crackdowns in 2022.
The investment landscape is no longer a neat collection of distinct silos. Hedge funds, Venture Capital (VC) and Private Equity (VC) are increasingly engaging in strategic arbitrage, bleeding into each other’s traditional territories.
Driven by a relentless search for alpha and constrained capital deployment in their core mandates, these giants are chasing growth in adjacent spaces.
VCs are extending their reach into later-stage growth equity, PE firms are dabbling in venture-style operational turnarounds and hedge funds are building significant stakes in private companies.
The overlap signifies a desperate scramble for opportunities, a testament to the narrowing of traditional investment avenues and the recognition that superior, sustainable returns lie in embracing broader operational and corporate horizons, not just traditional blind pools.
The “evergreen” or “holdings company” model, exemplified by titans like Berkshire Hathaways, Jim Ratcliffe, Lord Ashcroft, Access Industries, Bollorè, Arnault, Tencent and other savvy media conglomerates, is not just a nostalgic relic but a potent, enduring strategy. These industrial groups thrive on long-term value creation, eschewing the short-term obsession, typical of a fast paced world.
They possess the capital, flexible infrastructure and patient vision to nurture and grow businesses, not merely trade them.
In a volatile economy and stark contrast to the often-fragile nature of many contemporary funds, their diversified portfolios are less susceptible to single-sector downturns, their ability to allocate capital internally cross-pollinate best practices and weather market storms with unwavering conviction. Smart ownership (control) is a powerful antidote to demise.
The startup ecosystem boomed but faced challenges in sustainable growth, and profitability. Access to start up capital counterintuitively tied up to existing wealth or traction, after government intervention led the markets to risk aversion, and the average venture capitalist to prefer “ready meals”.
The ascent of search funds and entrepreneurship through acquisition (ETA) is not a fleeting trend but a logical shift in the entrepreneurial playbook of a fast-paced, risk conservative ecosystem.
For aspiring founders, the arduous, capital-intensive and high-risk journey of bootstrapping a business from zero (middle class privilege) or raising start up capital (upper class privilege) is being supplanted by a structured, and de-risked entry strategy.
Harking back to the "buy and build" model, ETA allows to acquire established, cash-flowing businesses, leveraging leadership and operational acumen, instead of pursuing organic growth.
This shortcut to size offer immediate revenue, proven traction and institutional qualification, drastically reducing the Valley of Death, the time to market and the probability of venture idea failure (Blitzscaling).
In lieu of crossing the pre-seed capital desert, ETA is a pragmatic and alternative route to the mythological "garage start up" narrative, flagging a permanent evolution in how new enterprises are built.
GP seeding/Sponsor financing is the actual funding gap risk-averse VCs are solicited to close to serve their market function, and avoid extinction (read “The Ineffective Venture Capital Interference”, Vincent Bozzino).
Preventive red tape did not reduce the excessive risk-taking with financial stability, rather weakened markets with artificial inefficiencies, inequality and an overall systemic fragility: margin or capital requirements for lending, venture capital and sponsor finance are routinely transferred to the borrowers, what I call regulatory cost pass through.
Systemic risks nonetheless increased with rising debt levels, corporate leverage and geopolitical tensions.
Market volatility returned with frequency, driven by inflation shocks, contractionary policy shifts and technological disruptions.
Financial engineering accelerated under the veneer of innovation and still outpaced regulation, introducing new risks (e.g. the bankruptcy of FTX, the Wirecard scandal, Bill Hwang’s Archegos Capital and Credit Suisse collapse).
Governments can reduce economic crisis and manage stability by either (i) reducing the population, (ii) re-distributing the fortune or reducing the wealth gap between the bottom, and the top of the society or (iii) expand markets. Reducing the population is not a practical or acceptable approach, whereas redistributive policies (largely fiscal, tax income-dependent such as social welfare or civil society-funded) failed to address inequality or actively stimulate economic growth, for the last 30 years.
Insufficiently balanced policy mix have made the financial system indolent and markets dependent on money stock. Previously, start up access to high-yield bonds ignited entrepreneurship, economic growth and social mobility; banks and private funds were incentivized by collaborative debt monetization to reinvest the return on leveraging productive enterprises back into the economy, for maximum liquidity creation.
Today, market activities are fundamentally driven by passive gearing (margin trading, warehousing, third party capital base) ever refraining from pre-money investing or returning profits via taxes, in absence of government backing.
Savings from average workers (pension funds) and banks finance government deficits, junk bonds were repackaged into ETFs and others to tilt flat portfolio returns of the same pension fund contributors; ultimately, lower and middle classes have real liquidity and bear the first loss position, at any market level (read more in “The Institutional Construction of Equity”, Vincent Bozzino).
Selfish governments retreated to hands-off authoritarian control and interventions, afraid of bailout capitalism or losing national debt buyers; however, neutral economic stimuli such as bail-ins, write-offs, CARES act equally incentivise accountability and risk discipline, without destroying existing capitalism structures or breaching the fiduciary duty of a State toward its legitimators, and financiers.
Financial actors inherited myopia, following market inertia and a sort of modern real bills doctrine. The current state of the world is a paralysed, illiquid closed loop with apparent risk parity and economic dynamism.
There is no shortage of capital, the problem is lack of expansionary credit, transparent administrations and fresh ideas on how to create sustainable value, and commonwealth.
The war on leverage is political, hypocritical as the war on terrorism or immigration: a false front by the State for control and economic advantages, caused by their own actions, while demonizing the very tools they wield.
Technology has caused a global shift that enabled unlimited consumer choice, boundless scale and uncapped opportunities. Experience economy and immersive tech are dominating the markets. Cross-sector, we are living in the era of personalisation and egocentric brands.
Various sectors have been dismantled by the internet, IT and AI boom, whereas the creative industries smoothly integrated innovation, becoming a playground for disruptive tech applications.
Media & entertainment turned less sensitive to market cycles, less cyclical than ever, thanks to the direct, “digital” delivery method.
Mediatech is now everywhere, 24/7: it’s in the music you listen to, the movies you watch, and the books you read. It’s in the advertising you click, the video games you play and the text conversations you have.
Over the past two decades, institutional allocators, family offices and alternative asset managers understood financing media is not a speculative gamble, rather a structured, high-yield asset class.
Spreading capital across a diversified portfolio of 5 to 15 titles transforms movie financing, from binary "hit-or-miss" risk into a predictable, non-correlated financial vehicle.
Historical data and private equity benchmarks for structured film slates show target Internal Rates of Return (IRR) between 14% and 26% with Multiple on Invested Capital (MOIC) of 2.0x to 2.5x over 3-5 year investment cycles.
Digital streaming infrastructure turned creative IP into a globally distributed asset that generates revenue around the clock, across every timezone and region, without incurring marginal logistics costs.
Even if the box office of a $15m 4-title slate with $7m risk capital yields modest results ($8m worldwide), subsequent streaming rights (Netflix/Amazon licenses), TV syndication and FAST channel ad revenue generate $16m long-tail monetization over a 5-year window, yielding a net LP return of ~$24m (20%+ IRR and 1.6x+ net payout).
Authors can sell niche or specialized books perpetually through platforms, generating ongoing royalties.
By investing $100,000 upfront mainly into music marketing, a record label launches a rising DJ producer with $100,000+ annual recoupment from touring (50-80 shows/year @ $3,000 booking fee), digital sales (streams & downloads) and licensing income ($20,000 for a dance track used in commercials, movies or video games), generating revenue indefinitely.
Media cash flows continue perpetually at minimal ongoing maintenance cost, outpacing typical tech product cycles. It’s an evergreen catalog value. Terminal IP value makes money forever.
Film and TV slate returns exhibited near-zero correlation with public equity or fixed-income markets, offering genuine orthogonal diversification during economic downturns.
With charitable activities and culture tech at their peak, academic institutions and research ecosystems endure as the world's largest pools of capital and intellectual property catalysts.
Endowments cater to $1.6+ trillion academic R&D and philanthropic giving ecosystems, around the world, with a distinct, structural advantage.
The "perpetual reinvestment" flywheel leverages non-dilutive, zero-cost capital to fund early-stage development, drastically de-risking venture investments, while preserving full equity upside in high-barrier intellectual property.
Similar to how university endowments (e.g. Harvard, Yale, Stanford) compound capital over decades, combining equity exits with recurring top-line IP royalties activated a self-sustaining engine for discovery, and enabled business-disciplined sociocultural impact.
Media portfolios, academic R&D/IP and donor markets display zero marginal cost of replication with strong downside protection from 30-40% government match funding and instant, global geographic reach (infinite scalability), compared to high CapEx of traditional tangible assets, risk mitigation limited to physical asset collateral and geo location limit.
Intangible asset portfolios operate on a power-law return structure with an asymmetric risk-reward profile.
While downside risk is reduced by upfront soft money incentives, grant co-funding or debt, the upside on a runaway hit horror movie, major tour production or a blockbuster scientific patent is mathematically uncapped, providing massive portfolio tilt and abnormal alpha.
Intellectual property, backed by long copyright (70–95+ years) and patent protection periods is an income annuity for the next century.
As global distribution platforms expand (e.g. new AVOD services, international broadcast networks, digital health platforms), old IP library assets experience periodic "re-monetization waves”, without requiring new capital expenditure.
The expansion of immersive digital environments (metaverse, mixed reality) generated new markets for entertainment, social interaction and commerce. Geographically, North America is the biggest media, tech and entertainment market followed by UK - countries where mid-market Asian companies operate too - and selectively, Europe.
Middle markets present larger opportunities than the majors: (i) still fragmented and undercapitalised, (ii) product invariably easily transferred.
Despite the rise of the creative class, AI is where everyone is looking now, motivating unprecedented enterprise and capital spending to deep tech, AI-startups or AI-first, expecting Artificial General Intelligence (AGI) or Superintelligence to overtake human intelligence, by the end of the century.
The world is on the brink of a transformational point in human history as transhumanists cross the Rubicon.
There are two possible futures for humanity. The first is the apocalyptic scenario currently being sold to us: artificial general intelligence (AGI) arrives, cognition is substrate-independent, machines acquire superintelligence: an intellect that greatly exceeds human capacity across virtually every domain, as Nick Bostrom put it. The machine ceases to be an instrument and becomes an agent.
Should we gift full agency to a powerful digital mind, technological singularity and instrumental convergence would be serious, large-scale existential risks for human beings, becoming endangered species or extinct. Cross-partisan groups advocate for AI limited to serve humankind rather than replace it or compete against it.
The second future is considerably less cinematic, consequential and much more beneficial. AGI does not make it. Instead, we exploit increasingly extraordinary systems of sensing, prediction, generation, optimization and action that we built, without ever crossing the ontological boundary between computation and cognition. Nouvelle AI, narrow AI, synthetic intelligence, intelligence amplification and machine agency grow spectacularly useful for specific tasks but remain fundamentally different from human-like intelligence. Machines do not wake up: they get extraordinarily good at acting, while remaining incapable of originating the reasons for.
An increase in the material means at the disposal of individuals may still present dangers, unless it is accompanied by a corresponding spiritual effort.
To achieve the vision of AGI, we need an unknown number of major, historic breakthroughs crossing humanities and sciences, namely: deciphering, computing and replicating (i) human consciousness, (ii) intentionality, (iii) representation, (iv) free will and (v) imagination; in other words, full human intelligence or our infinite mind.
Not merely our genome, our neural architecture, our behavioural patterns or the statistical regularities of language. Defining, computing and replicating our infinite mind is the lacuna.
Not just an engineering flaw waiting for smarter fixes, in the decade ahead. It's a long-standing existential conundrum keeping both natural and social scientists up for centuries. Not because they are less clever, in fact, computer scientists exhibit a bad case of Dunning-Kruger effect.
The strong AI hypothesis is the acid test. Marvin Minsky’s paradox earmarked the difficulty in achieving super intelligence: some of the hardest human abilities to reverse engineer are precisely those operating beneath conscious awareness. The rational sphere is computationally easy, because you can formalize it. The irrational sphere is hard to, entangled with embodiment, biography, emotion, sociality, memory, desire and the peculiar phenomenology of being a person.
The unconscious mind has unlimited processing power. That is the territory AI has not conquered and likely, cannot conquer until we do.
The paradox should have made AI researchers humble. On the other hand, the industry got accustomed to dismiss the concern, flaunting a laser focus on behaviour only.
Many in the field consider it out of scope, because machines need not be an imitation of human beings, rather useful, controllable systems that exhibit intelligent or superintelligent behaviours, without implying autonomous intentions or consciousness (synthetic intelligence).
Others call the challenges undermining, because AI achievements are constantly reclassified as non-intelligent, as soon as machines accomplish them (AI effect).
Transhumanists believe that the reproduction of an “actual” mind (strong AI) is unnecessary, because irrationality or unconscious aspects are inefficiencies or vulnerabilities to overcome through technological means: they reject the idea of intentionally replicating or preserving reducible or undesirable features of human minds in machines; it’s counterproductive, especially if such limitations lead to flawed judgments or destructive behaviours.
The future human or posthuman condition is supposed to be one of more rational, more capable or enlightened beings, driven by optimization.
Excellent engineering and insufficient metaphysics does it, just like construction projects or behavioural economics.
Cognitive performance may not exhaust what it means to rival humanity in intelligence, though; a machine can become better than us at calculation, memory, search, translation, diagnosis, prediction, coding and strategic optimization.
To ultimately match or beat our brain power as a superhuman, something much stranger is required: the capacity for motivation, judgment, imagination, self-awareness and the endogenous generation of purpose.
Agency is not just behaviour produced in response to an organism's environment (extrinsic motivation) but mostly the product of intrinsic motivation. What we proudly call free will. Here the mainstream AI argument gets circular.
De facto and de jure, consciousness is not just sentience, it’s also self-awareness. Intelligence is not merely a force (Alexander Wissner-Gross), an agent's ability to achieve goals in a wide range of environments (Shane Legg & Marcus Hutter) or goal-directed adaptive behaviour (Robert Sternberg). Intelligence is still poorly understood: it’s not just the capacity for logic, understanding, learning, reasoning, planning and problem-solving. These capabilities represent the rational half of cognition but human beings are not merely reasoning machines. Luckily.
Reductive definitions are useful only to abstract away the core dilemma, failing to address the will to power that brought human race, far and wide, at the summit of the animal kingdom across 21 centuries.
Intelligence is a human psychosocial competence that also entail the potential for finding or creating problems, as Howard Gardner put it.
Optimization presupposes an objective, intelligence can invent the objective. The distinction matters enormously in creating superintelligence.
Contemporary AI enthusiasts infer agency from responsiveness, understanding from linguistic fluency, intention from coherence and interiority from the appearance of personality. The interface became evidence of the thing behind the interface, as I elaborated in my latest book "The Aesthetic Shift. Normative Conflict and Value Corruption".
Behaviourist descriptions tell us what an organism does in response to an environment but don’t necessarily explain why an organism originates behaviour, in the first place. That’s the demarcation between extrinsic and intrinsic motivation, machine agency and human agency. To wit, a machine responds to incentives, a person can manufacture the incentives. Agency is not merely the ability to execute an objective, it’s the capacity to generate, revise, reject or replace objectives. The contrast is subtle enough to disappear inside a benchmark but enormous enough to determine whether we are building tools or new forms of life.
Current AI remains overwhelmingly extrinsic, as a result. Prompt it, reward it, optimize it, evaluate it, give it a context window, assign a goal, feedback, then observe the output. The system is magnificent at responding but where is the original input? Where is the desire that was not supplied? Where is the problem it invented? Where is the question nobody asked to ask? Where is the aesthetic impulse that precedes the instruction? Where is the refusal to optimize, because the objective itself has become meaningless?
Hence, much of what mainstream AI call agency is, at least in its strongest marketing form, a category error. We are too focused on optimisation, at the expense of creative exploration. AI slop is the tell: there is no original input.
The enormous volume of synthetic content flooding the internet is not evidence that machines have become creative; creative AI is proof that humanity is the ceiling and machines are extraordinarily efficient at producing only artefacts that resemble the statistical surface of existing works of human beings.
A human artist can decide to make something; present machines are asked to make something. The fine line is not semantic, it’s causal.
Until machines possess some form of intrinsic motivation, creative AI remains an impressive, licensed or unauthorised simulation of a copyrighted human output from the past, rather than an explanation of the impulse that generates the output.
A machine can write essays but writing is not just language generation. A machine can generate images but creativity is not just pattern recombination.
We are suffering the ELIZA effect, our tendency to project mind onto systems that merely manipulate symbols in operationally convincing ways and attribute human-like qualities to machines that are really just executing scripted or pattern-based responses, with no emotional capacity.
Based on interdisciplinary research, we now know that consumers mostly purchase for emotional reasons and then rationalize their decisions afterward. Ultimately, the only way to create real profit is to bank on the emotional rather than rationality of both internal and external stakeholders, by appealing to feelings, personality and imagination.
Major companies who build stoic AI tools simultaneously announced that their own technology may destroy civilization, at length, soliciting governments to take greater control over it, as soon as possible.
Andrew Ng has correctly pointed out how the joint warning by Google DeepMind, OpenAI and Anthropic about our excitation risk from AI is just regulatory capture.
Fear is a market instrument and their choice of staking on irrationality to promote hyperrational products should suffice alone to validate the whole post-AI thesis.
Regulation is not inevitable, AI is not an existential threat, the unwise creators are. No conspiracy intended, no incentive architecture wanted either, though.
There is a strange tendency in Silicon Valley to regard anything short of the maximal outcome as failure. Ambition, like fear, is proof of how the emotional is the tip of the iceberg.
A technology can be transformative, without fulfilling the prophecy attached to it. Humankind should spend considerably more time understanding its own ontology, before attempting to instantiate it elsewhere.
Before we can embed the unconscious into a machine, we must discover what free will actually is and coherently address it across social sciences.
We should not manufacture an artificial version of a phenomenon that we have not yet philosophically, scientifically and humanistically reconciled with ourselves. The human species has been spending centuries - not product cycles - to reach unanimous confidence about consciousness, intention, irrationality and will to power. We cannot reproduce what we cannot define yet. We cannot distribute to machines what we cannot first locate in our genes. Scaling statistical systems does not necessarily produce agency and human-like intelligence. That is not pessimism, it’s epistemic hygiene.
Another AI winter is due, before the next AI alignment phase, another cycle where the frontier is going to simultaneously expand and reveal its own limitations.
The history of technology is not a straight line toward an inevitable destination. It’s a succession of intellectual fashions, engineering breakthroughs, broken promises, opaque funding cycles and conceptual revisions. It will force us to distinguish intelligence from performance, agency from optimization, creativity from generation, consciousness from simulation and autonomy from execution. It would also force investors to distinguish a technological revolution from a technology narrative. Anything can happen, if bankrolled; even revolutions we don't need or actually exist.
We don’t need AGI for AI to change civilization, we don’t need conscious machines, we do not need digital gods.
We need systems that amplify human intelligence enough to improve the economics of work, production, healthcare, education, happiness and fun.
That is already a monumental transformation and more analytical than the intellectual laziness of treating AGI as inevitable.
This isn’t an AI-driven economy, it’s an economy driven by AI infrastructure spending, which is very different. The entire sector is running on commitments, not returns. Revenue is booming but profitability is not. Valuation without operational truth is theater.
The mistake is not believing that AI will become powerful, it’s assuming that power necessarily culminates in intelligence. AI is poised to increase both demand (by creating new opportunities) and supply (by making production more efficient) but irrationality is the intermediate neglected variable in the broad AI impact.
That’s why the hard AI mirage deserves total skepticism with an educated guess. Treat it as a weak scenario, not as an approaching train.
I am confident that AI is going to take the three-sector economy and post-industrial society by storm, shortly, for our emancipation and offer brief glories but will never, ever fully bleed into the creative industries - the Ars Longa - across the Indigo Era, where our infinite mind, imagination and originality are the motherboard. The best future is smaller than AGI.
Future State
The future of the world is technology but the future of technology is humanity. Today's imagination always shapes the breakthroughs of tomorrow.
The future belongs to those who dare to imagine and create beyond limits. The boundless power of imagination: this is the new frontier, the blue ocean, the new Zeitgeist.
Imagination is the key commodity of the next era, the Imagination Age: anything that can be imagined is possible, creativity (over information and search) drives user experience, and economic value. Expectations have never been higher: businesses gain more consumers by using the power of creativity to connect with them, struggling to keep up.
Driven by technology (the current Information Age), the next generations demand hyperpersonalisation - from what to buy to how to pay for it.
Throughout the fleeting, overly exposed, materialist society, post celebrity culture and AI, people crave rarity, exclusivity, anonymity, authenticity, timeless products: the new luxury.
From fragmentation to humanism, consumers look for deep, novel and “special” shopping experiences. Every sector is a media, producing content, building, educating and monetizing passionate, egocentric audiences.
The future of all shopping is entertainment: AI ceiling is the irreplaceable human touch. In turn, the true investment opportunity lies in AI-proof sectors that leverage original creativity.
We are abstraction machines, we are self-aware organisms. We possess emotional knowledge, we create metaphors, we hallucinate futures. We invent problems that did not previously exist. We produce stories without being asked. We pursue irrational objectives.
We assign meaning to meaningless objects. We sacrifice present utility for imagined futures. We create religions, companies, nations, paintings, novels, wars, currencies and gods. We are the imagination species.
The best possible world is not more artificial, where machines become human. The destination is human intelligence, amplified: machines become extraordinarily good at everything that does not require them to be human, human beings become free to pursue everything that does.
Machine revolution was not about creating a new species but about removing the economic constraints that prevented the old one from becoming itself.
The world after that has less material scarcity and more cultural scarcity, less compulsory labour and more competition for attention. More meaning and less information, more entertainment and less boredom, more synthetic creativity and greater premiums for the authentic. More computational power and a renewed hunger for human judgment. People nevertheless benefit enormously from the AI industrial bubble.
Nouvelle AI is a civilization-scale revolution, not a consolation prize: an intelligence without consciousness, self-awareness or human free is built, and optimized, to amplify human intelligence to extraordinary levels.
Information technology has always had this capacity, movie editing and music engineering tools already afford insiders that.
The next generation simply will extend it into full cognition. No artificial persons required, full artificial leverage.
AI will improve productivity, quality and efficiency across society: performing menial jobs, handling speedy administration and bureaucracy, caretaking the elderly, democratising rapid, high-quality medical diagnostics and healthcare, accelerating drug discovery, streamlining education and personalizing training, helping humanity reduce certain disease risks, resource constraints and biological ageing, allowing inexpensive and continuously available output.
AI is going to change nearly every aspect of contemporary society. Complementarity is economically explosive: machines become increasingly powerful instruments of execution, human beings become the source of purpose.
Entire sectors will be reorganized around the cost of cognition, AI will create leverage. Labour will come under enormous pressure.
Like the tech industry predicted, AI adoption will make winners and leave everyone else behind: companies and countries that fail to adopt AI will be disadvantaged relative to those that do.
People will be liberated from necessary work, careers will become less important, academic institutions such as prestigious universities like Oxford may become virtually irrelevant; schools will need to reinvent themselves, shifting from knowledge management centres to character, virtue and financial development centres.
Merely embedding AI will not create competitive advantage automatically, just like installing Excel never created a financial institution.
Data exploitation is a thriving black market in global tech where the aggregate output of humanity (personal information, historical intellectual property) is collected, ingested, packaged and monetized by AI tools, without any explicit authorization by the owners or direct effort by the sellers, whom advertisers, businesses or third-party brokers buy these data from.
A series of new AI-driven start ups boast about their passive revenue models, where human labour is an historical residue of the production function, therefore high ROI but if everyone is using the same tech stack - and that’s all your value proposition is - your competitive advantage is not AI, it’s laziness. Regardless of how much capital VC friends are pouring into the business to inflate its value.
If AI is available to everyone, technology is no longer the moat. When every company can purchase comparable models, intelligence becomes an input and stops being a proprietary advantage.
Synthetic AI will increase total demand in society, essentially acting on behalf of governments in economic management, in particular, preventing or overcoming recessions, lowering unemployment and increasing wages.
Ergo, governments will have to justify the purpose of a centralized form of economy and step up their resource allocation responsibilities, amidst the mainstream adoption of anarco-decentralized systems that may threat their very existence. Over time, consumer forms of credit might ultimately focus or be channeled into business credit, increasing reliance on private credit markets, rather than high street.
Only expanding markets through monetary stimulus could work and interventionist activities of a mixed economy can no longer be limited to creating reserves. If helicopter money sounds philanthropic or a chargeback on personal income tax within a gift economy, risk-adjusted expansionary credit for start ups would practically contribute to economic dynamism, equity and real liquidity.
Loan schemes for new, small and medium-sized enterprises (SMEs) with capital requirements are nonfunctional fiction, outdated practice and irrelevant, because they only stimulate further institutional activities, not access to finance, entrepreneurship and creative destruction.
As the world is flattening, AI increases demand for products of creativity, from jokes to musical compositions.
Savvy investors allocate beyond the picks and shovel business of creativity, they back the industries throughout the supply chain for diversification and vertical integration. Outliers flourish at the end of the chain, where imaginative foundation (original IP and media assets) can only be replaced by the invention of an infinite human mind replica.
AI eliminates material and resource scarcity, shifting focus toward intellectual, creative and experiential value. Advances in AI, automation and nanotechnology drastically reduce costs of production, making essentials like food, energy and healthcare abundant. Physical needs are easily met and value shifts toward human experience, consciousness and self-actualization.
The decoupling from traditional scarcity opens opportunities for larger investments in sectors that leverage human creativity. Automation reduce the amount of labour required to produce the necessities of life.
Tech investors, researchers and CEOs acted so right about how AI is the future: intelligent agents will remove the necessity of work, create more freedom and people will work on what they want, rather than what they need to survive.
In the post-capitalist society, technological abundance does create enough material surplus for human beings to devote themselves to science, art, philosophy and creative activity rather than compulsory labour. Marx forecast it before everyone, my contemporary called it post-scarcity.
What would we want to do, when we are free and liberated though? Freedom does not automatically create meaning, otherwise we would not have evolved, civilized and industrialized chasing a higher existential purpose, in the first place.
Doesn’t matter whether the future is AI complementary to human beings or the new order is for AI to take over everything, as free and liberated human beings, people will either way demand entertainment and turn to creative acts, amidst boredom and mind-wandering, by consequence.
The restless mind will seek novelty and arts, just like we turn to legacy already, after achieving freedom through wealth. Boredom produces mind-wandering, mind-wandering produces creativity.
Jeffrey Davis has argued for the deliberate cultivation of boredom as a creative practice, Jerome L. Singer described it as positive-constructive daydreaming. Why are you pushing AI investments to the max, if we all recognise that the future white space is actually human creativity, and intellectual property is the next big thing? Are you, perhaps, implying that your current investment focus is behind time or purposely short-sighted?
Markets have been myope, since 2008, at least: great close-up view, zero distance vision; probability over magnitude, all in for the quick wins.
Leopold Aschenbrenner’s Situational Awareness is rather Situational Unawareness.
Algorithms crippled online social networks, LLMs and agents were the killshot. As AI supply increases, people reach a point of fatigue from artificiality: individuals ultimately crave authenticity and human interaction.
Thus, the more AI takes over, the more humanity will hunger for the things AI cannot give us: art, presence, touch, place, risk, community, self, originality, mystery, love, live performance, craft, human imperfection, the experience of something, somewhere with other human beings; real humanity.
The more synthetic the world becomes, the more valuable the physical world becomes. The more generated music exists, the more meaningful the musician standing on stage becomes. The more synthetic images flood the internet, the more valuable the original object becomes including image rights managed by a global facial copyright collective.
The more AI tutors exist, the more valuable a remarkable human teacher becomes as well as experiential learning and curriculum, large collaborative research projects, creative arts education. The more virtual relationships proliferate, the more valuable an actual friend becomes or casual encounters, without digital barriers. This is not future nostalgia, it’s scarcity economics.
Intelligence becomes abundant, attention becomes scarce. Information becomes infinite, meaning becomes finite. Production becomes cheap, authenticity becomes expensive. Content becomes unlimited, experience becomes the product. AI as cheap slave labour creates a premium for natural, organic, human experiences. The more we live online, the more premium real-life connection becomes.
Customers will pay extra, because it’s human and rare. I have never used or stopped using social media networks for data giveaways: poor is better than being poor and stupid. If you wish to browse my photos and content, my coffee table books and non-fiction retail at $30+ worldwide.
The true wide moat will be In Real Life (IRL) that turn occasional sales into franchises, artificial into natural, imagination into reality: an actor, a musician, a basketball player, an artist.
That is why the investment strategy of the next seven decades is counterintuitive: buy what the market emotionally rejects, then give it an identity people will pay a premium to experience.
The most valuable products in an age of automation are those that cannot be generated on demand and are immune to inserting AI.
Conventional AI investment thesis says that compute will scale, models will improve, agents will become autonomous, labour will be automated, human intelligence will become cheap. Therefore, invest in AI. I wonder if a human investor would even exist, at that point and if so, what would they do with the capital gains, anyway in such a dull, artificial environment.
Our contrarian thesis is different: compute scale, models improve, AI is pervasive, many forms of cognitive labour are commoditized; rationality is cheap. However, what artificial intelligence cannot manufacture, at infinite scale, becomes disproportionately valuable.
The very opportunity is not to compete with machines at being machines, rather to own what remains scarce when machines become extraordinary, hedging on the rest. What looks reckless in isolation always makes sense in a portfolio.
Creative industries, as a result, will surpass technology in economic and cultural importance, because technology succeeds cohesively, not because technology becomes ubiquitous or irrelevant.
If AI makes software, analysis, advertising, education, design and content dramatically cheaper, the relative premium migrates toward human provenance and experiential differentiation. This is why the future should not be understood as a simple contest between human beings and machines. We are not competing for scraps. The real transition is from an economy organized around scarcity of information and labour to an economy floating around scarcity of meaning, attention, identity and experience.
Technology destroys one scarcity after another, markets discover the another. That process is not the death of economics, it’s economics getting more irrational, psychological, much more behavioural than mathematical.
Post-scarcity is the central economic engine of the Imagination Age and the abundance of creative products.
This is the inversion the market has not fully priced. There was Bitcoin, there was Sun, Steel and Steak, Peptides and the experience economy.
These are unique contrarian bets not just because people didn't see them coming but because they are “reactions” to larger, overarching trends.
Investors are pouring billions of dollars into AI frenziedly but smart money is quietly deploying millions into anti-AI, at the same time. The long-term play is not competing investments, rather hedging on each other.
Promising assets equal whatever is essential and uniquely human: imperfections, struggle, creativity, where the greatness of human race hailed from.
We believe that the greatest innovations stem from daring ideas, visionary minds and a willingness to explore uncharted territories.
By nurturing creativity, intellectual capital and embracing lateral thinking, human beings transform imaginative concepts into impactful realities.
We invest not just in businesses but in the dreams that inspire them, empowering bold entrepreneurs to reimagine the future, challenge conventions and pioneer solutions that elevate humanity.
At our core, we see imagination as the catalyst for progress and our mission is to fuel that spark into a legacy of historical change.
Apes was never our role to begin with and neither is perfect machines, our role is to be human: to image what doesn’t exist yet through flaws and turn it into reality.
No mammal or algorithm can replicate that originally, at scale. The threat is not AI taking our place but that we forget what makes us irreplaceable.
The human soul is the friction, the mess, the compassion that the computers cannot copy. AI does not replace, systems reflect us. Backing visionaries over incrementalists is the only way to get sustained, outsized returns.
History teaches that every technological revolution creates second-order effects far larger than the original innovation itself.
Every major trend produces a countertrend: industrialization produced craftsmanship, globalization produced localization, digitization produced wellness, social media produced privacy. Artificial intelligence will produce a renewed demand for human authenticity.
Not because technology fails but because human beings stay human. As digital experiences become infinite, physical experiences become premium. As algorithms replace distribution, culture becomes the moat.
This is the anti-AI trade: the market recognition that humanity itself becomes increasingly valuable as machines become increasingly capable.
Maximally human and organic focus doesn’t equal to anti-technology. Technology, AI and robotics are vigorously used by creative industries, behind the scenes to enhance an experience or service that is of super high quality, ultra-personalised and deeply human.
Creative industries are poised to become more important than essentials and traditional sectors, because their competitive advantage is not artificial intelligence but the human reaction to it.
Entertainment, design, humanities and experiential segments will surpass even technology, in the Imagination Age. Their importance already lies in shaping identity, influencing behaviour, defining human experience, fostering connection and fuelling the continuous conceptual knowledge that push innovation.
Creativity literally drives tech innovation, leading to financial growth and people leadership, human inputs and AI outputs.
Intangible products of creativity encompass ideas, academic research, literary works, dance and comedy. Physical products of creativity include inventions, technology and consumer products.
Our imagination enables problem-solving, quality and anticipates future trends. These are not just artistic pursuits but are fundamental to envisioning, shaping and thriving in any business, and corporate finance. They enable organizations to innovate continuously, adapt to change and add value to any status quo.
The real threat isn’t AI, it’s disconnection. Future generations expect better media platforms to bring back humanity, entertainment and knowledge to them more efficiently than it is done now, therefore, there is a demand for cultural innovation.
Media and entertainment have a direct, immediate influence on culture worldwide and influence every other industry. All Empires, in territorial or non-territorial forms, rely upon communications and mass media to expand, and shore up their economic, geopolitical and historical influence.
Dominating these markets means directing global news, aesthetics and fashion, knowledge and social progress, policies and entertainment, at once.
They’re cultural phenomena that evolve rapidly, engage large, diverse audiences emotionally and offer countless avenues for investment returns; inherently more exciting and dynamic compared to the overly technical and prolonged development cycles of traditional tech investments.
The current media landscape is in flux: this is the ideal time to build a fresh, legacy group of challengers and make a contrarian bet on the next post-AI Imagination Economy.
There is a smarter opportunity to harness a conglomerate’s inherent culture of private equity and long-term value creation, for a successful play in hedged returns, picking up the baton from Bertelsmann, Vivendi, Tencent, Disney, Warner Bros, Comcast, Access Industries, Berkshire Hathaways.
Private equity culture and asset-centric, patient capital (long-term) meets tactical, layered hedged returns (short-term) for high turnover, scalability and downside protection (risk neutrality).
It’s cost-cutting and normative with full control over investment decisions (no LP, no zombie funds or blind pools) and growth trajectory (ratings).
There’s significantly greater freedom to operate around assets and liabilities, as opposed to a restrictive fund structure, and the timescale allows to be opportunistic on a deal-by-deal basis, to structure creative investments and hold absolute dry powder.
An agile Core-Satellite portfolio construction with no boundaries offers maximum capital protection and appreciation, achieving abnormal alphas: superior risk-adjusted returns or risk premia in dislocated markets.
The long-term balance between regulated and unregulated, high-multiple and high-margin revenues enables us to reinvest cashflow from unregulated markets into regulated territories to create and dominate emerging opportunities (white space), and win larger market share.
For those who still doubt that creativity is the premier asset class for generations to come, remember that big software and data are intangible forms of creativity.
The explosion of these digital assets wasn't an anomaly: it was the first chapter in a broader structural shift toward an intangible-first economy.
They proved that the most lucrative, defensible and high-yielding assets on Earth are the imaginary ones we cannot physically touch.
Creativity is the ultimate vehicle for future capital growth and IP will dominate world markets.
While the world rushed to keep up with machines, I asked a different question: how do we get better at being human?
Messy, imperfect, deep storytellers, creative individuals. That’s where the insulation lies: in a world racing to be artificial, I dare you to be human.
<<Society has, so far, exalted pensive immobility, ecstasy, and sleep. We want to exalt aggressive movement, feverish insomnia, the running step, the somersault, the slap and the punch. We want to seed the love of danger, the habit of energy and fearlessness; art, beauty, love, these are what we stay alive for.
There is no beauty left except in struggle, and therefore, in art. Why should we look outside, if we want to break down the mysterious doors of the impossible? We already embody the absolute, as being humans and we launch into the world a manifesto of overwhelming, and incendiary violence with the establishment of Bozzino Capital. For too long, our economy has been a market of secondhand dealers.>>
The future does not belong to whomever owns the most intelligence, it belongs to those who own the unique individual creativity AI cannot manufacture alone. Stay rare, most are copies.
Nothing shall ever replace the human experience, consequently, we are incredibly bullish on real-life. We are only anticipating the future.
The pendulum will swing back to this. This is where the opportunity is, this is where the puck is going, this is where we are playing. This where you should go.
1. Anticipate before consensus
We are the first to know, and buy into what's next. We invest where the crowd will eventually arrive, not where people currently stand.
2. Humanity is an asset class
The more capable machines become, the more valuable uniquely human qualities become. Elevate life and human dignity beyond mere technological progress. Emotional capital and IP are the future economic infrastructure.
3. Culture is the highest leverage
Technology changes behavior. Culture changes civilization. Assets capable of influencing culture possess asymmetric value. Capacity is different from force. Creative industries generate the most sustainable returns and impact.
4. Visionaries transform, incrementalists conform
Incrementalists foster competition. Transformational founders forge monopolies. Seek magnitude over probability. Seek balance and harmony.
5. Scarcity commands premiums
Abundance destroys margins, scarcity creates them. The future luxury economy is built upon authenticity, craftsmanship, rarity and emotional significance.
6. The best hedge is contradiction
We seek opportunities that benefit from opposing outcomes: digital and physical, automation and human touch, efficiency and emotion. Strongest portfolios thrive regardless which side wins.
7. Permanent capital is agile
Time horizon is the ultimate competitive advantage for singularity, and range. Structures capable of acting beyond traditional fund cycles and market fads are stronger.
8. Will to power dehumanization
Develop and deploy AI to serve life-affirming values and enhance vitality, rather than diminish individuality or the authentic human experience. Feed and protect the spiritual, artistic and imaginary assets that define our humanity.
9. The real threat is disconnection
We increasingly behave like algorithms. The end goal of human beings is not evolving into machines. Our role is to imagine what does not yet exist. The remedy is to preserve and amplify human agency, authenticity and connection.
10. In a world racing to become artificial, stay human
The future premium belongs to those willing to remain authentic. Give it time. We are simply positioning ourselves before everyone does.
Principles
Vincent Bozzino,
Founder of Bozzino Capital
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